We don't know what exactly spawned their big decision, but the big guys at the Toronto Cyclists Union sat down and decided they needed some kind of fundraiser. Bike-a-thon? Nope. Bikini car wash? Nope. Star-studded screening of Pee-wee's Big Adventure?

Chris Bouchard, the organizer of Toronto's Bike Month, says the campaign will raise awareness of the problems cyclists face on the streets. "If people have in their mind to watch for bikes, situations like the [cyclist being killed] are just far less likely...

Close to 500 cyclists made their voices heard at last year's rally and organizers are aiming to smash that number today.

On Bloor St. W., more than 1,000 cyclist pedalled their way from High Park to Queen's Park to focus attention on the need for bicycle lanes on Bloor.

The TTC is trying to make getting around with your two-wheeler more convenient, adding more bus routes equipped with bike racks as Bike Month kicks off across the city.